Seller’s Guide

Your Step-by-Step Journey to a Smooth Property Sale

Selling a property can feel overwhelming, whether you’re doing it for the first time or have gone through it before. From documentation to negotiations, every stage matters. This seller’s guide simplifies the process, giving you the clarity and confidence you need to make informed decisions and achieve a successful sale.

1. Getting Started: Listing Your Property

Before you can sell your property, it must be officially listed. This involves preparing and submitting key documents, depending on whether the property is completed or still under construction.

For Off-Plan Properties (Under Construction):

  • First page of the Sales Purchase Agreement (SPA)

  • Complete payment schedule

  • Oqood certificate (pre-registration document)

  • Proof of payments made to the developer

  • Floor plan of the unit

For Ready Properties:

  • Title Deed or first page of the SPA

  • Final payment confirmation (if no Title Deed)

  • All payment receipts

  • Keys to the property (or current tenant details if rented)

⚠️ Note: All properties, whether off-plan or completed, must be officially registered with the Land Department to ensure a legal and hassle-free transfer to the buyer.

2. Property Registration: Submit Your Details

Once your documents are ready, you can proceed to register your property for sale. Here’s how:

  • Fill out the “Sell My Property” form via the sales section of your real estate partner’s platform

  • Submit your contact information and property details

  • Wait for confirmation—an agent will get in touch with you to proceed

Need help? A professional consultant can walk you through the process or handle everything on your behalf.

 

3. Property Valuation & Market Appraisal

Once you’ve signed the agency agreement, the next step is an accurate appraisal of your property. This involves:

  • A walkthrough or inspection by a property consultant

  • A comparative market analysis (CMA) using recent sales and current listings

  • A suggested price range based on market demand, location, size, and condition

This ensures your property is competitively priced, attracting serious buyers without undervaluing your investment.

 

4. Strategic Marketing for Maximum Exposure

Marketing plays a crucial role in selling property fast and at the right price. A customized marketing plan is developed to showcase your property through:

  • High-quality professional photography

  • Listings on top property portals and websites

  • Social media promotion and digital campaigns

  • Email newsletters and outreach to qualified buyers

The goal is simple: get your property in front of as many potential buyers as possible to generate interest and offers.

5. Reaching an Agreement with a Buyer

Once a buyer expresses interest and you’ve both agreed on the sale price, the next step is to sign a Memorandum of Understanding (MOU). This document outlines the agreed-upon terms and serves as a binding agreement between the seller and the buyer.

Typical contents of the MOU include:

  • Final sale price

  • Payment terms

  • Transfer timeline

  • Responsibilities of each party

This formal agreement ensures full transparency and trust between both sides.

6. Transfer of Ownership: Conveyancing Services

After the MOU is signed, the transfer of ownership begins. This is often the most technical part of the process—but it doesn’t have to be stressful.

Professional conveyancing teams manage this for you by:

  • Coordinating with the Land Department

  • Ensuring all documents are legally compliant

  • Booking the transfer appointment

  • Finalizing the transfer—even on your behalf, with Power of Attorney if needed

7. Fees and Charges Involved in Selling

Here’s a breakdown of common costs when selling property:

  • Commission Fee: Usually ranges from 2% to 3% of the final sale price (as per agreement with your agent)

  • NOC (No Objection Certificate) Fee: Paid to the developer; typically ranges up to AED 5,000

  • Trustee Fees: Applied by the Registration Trustee Office for handling the ownership transfer

  • Service Charge Adjustments: If the property is sold mid-year, you may need to refund the buyer a pro-rata share of service fees

  • Mortgage Clearance (if applicable): Any existing mortgage must be cleared before the transfer can proceed

 

Always clarify these costs upfront to avoid surprises and ensure a smooth transaction.

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